Website Deconstruction

Website

http://emily-kelly.wix.com/thedeepend

This is the link for our website for our trailer, 'The Deep End.' We wanted to keep the same pleasing aesthetic style we have been consistent with in our trailer for our website and our poster.

Difficulties encountered when editing

Poster genre research

Here are some posters from the Romance Genre which we used for inspiration when creating our poster.

Poster deconstruction

Choice of Font

We chose a basic font, Avenir, inspired by the trailer for the Romantic Drama 'Carol'. We wanted to keep it simple to compliment the aesthetics and avoid something to bold and extravagant.

Across all three of our ancillary products we used a variation of this font, from 'Avenir Medium' to "Avenir Light' and simply 'Avenir', occasionally placing it in bold for emphasis, and keeping it thin and simple for a more subtle effect. We made sure that we kept the font the same for continuity across our trailer, poster and website.

Editing Schedule

Once we had finished filming all of our footage, we used lesson time to all collaboratively edit our trailer together. This worked well as it meant we did not need to meet up to edit together and it meant everyone had an equal chance of contributing their ideas. It also worked well to edit in lessons as it was the best use of our time as it was the time we were all together. Therefore, as such, we did not really have an editing schedule.